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Assignment 14A - Halfway Reflection

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1)  Tenaciousness is a competency.  What are the behaviors that you have used (or developed) to keep up with the requirements of this course?              -One of the behaviors that I have used the most to keep up with the requirements of this course is time management. Keeping up with the cupcakes, blog posts, and comments has been very difficult, especially while trying to keep up with the work from my other classes. Another behavior that I have used a lot for this class is detail. While completing my interviews for our assignments, I have learned to be very detailed with my work so the readers can clearly understand people’s opinions and views. Both of these behaviors have taught me how to be a better student. 2)  Tenaciousness is also about attitude.  Talk about a moment or two when you felt like "giving up." What pulled you through? Do you feel like you've developed a tenacious attitude...

Assignment 13A - Reading Reflection No. 1

1) You read about an entrepreneur: Steve Jobs ·        What surprised you the most? The part about Job’s biography that surprised me the most was how he dropped out of college after spending only six months at Reed College. ·        What about the entrepreneur did you most admire? The part I admire most about Steve Jobs is that he created something out of nothing in a garage. Creating one object expanded his life and career more than anything. He became one of the most affluent people to walk on this planet. ·        What about the entrepreneur did you  least  admire? Steve had a very difficult time and relationship with his children, especially his first-born Lisa. He denied being her father for the longest time and distanced himself until she was seven years-old. This showed that he would not ta...

Assignment 12A - Figuring Out Buyer Behavior No. 1

Choosing a segment: For this specific assignment, I chose the segment of young drivers. All of the drivers that I interviewed have new cars and they paid extra to get the Apple CarPlay and Android Auto option. These drivers are all college-aged students that mostly travel to campus. These individuals had mostly positive things to say about their experiences. There were some topics that they brought up to make changes to their user experience. Interviews: -        Adrian, 18-year-old college student, has great experience using Apple CarPlay with his iPhone. Since he cannot access all features of his cell phone with CarPlay, he tends to use his cell phone while operating his vehicle. “I wish there was a way to view and access all aspects of my phone while driving. It would make me a better driver and allow me to multitask while driving to class and campus”. -        Anni, 20-year-old college student, l...